Search for the hashtag #rosé on Instagram and you’ll notice a pattern in the results: images of glasses filled with a pink hued liquid set against an exotic backdrop or sunset, mostly posted by women. The clear pageant winner of wines, rosé has largely been marketed as a ladies’ drink but should it be time men embrace the beauty of pink too?
For the most part, rosé is easier to drink; it has less tannins than a glass of red and is sweeter than a white. It’s made the same way all wines are except that the skins from the red grapes are left to ferment with the must (the mixture of pulp, seeds and stems) for only a short period of time. The few days or weeks of maceration allow a transfer of colour, just enough to give the liquid a stain of pale red.
Rosé has less tannins than a glass of red, and is sweeter than a white.
If you’ve had a sweet sparkling rosé and think you’ve seen it all, well, you’ve only skimmed the surface. Just going by the different shades you can find, there are kinds stained a deep pink to pale peach and everything in between. Every winery has its own unique method and grape variety, which fortunately gives us a myriad of flavours such as grapefruit, strawberry and watermelon in a dry, sweet or sparkling wine.
Sounds refreshing? When summer season rolls around and the weather gets hotter, it’s not surprising that people opt for this fruity, light wine chilled. Its friendly flavour profile also makes it great for pairing with most cuisines. The ancient Greeks and Romans were perhaps the first to figure this out when they were imbibing this clear pink beverage (any shade darker would have been considered unfit for consumption, ironically). Nowadays, you’ll also see rosé in slushie form, called a frosé, perfect for sunny day picnics or outdoor brunches.
Beyond the drink’s versatility, it has the superpower to inject festivity or romanticism into any activity. Bring out a bottle of rosé at a regular dinner and you’ll get confused table mates asking if there’s a special occasion. It’s a wine that demands a celebration even with leftovers. Hollywood celebrities such as Drew Barrymore and Sophia Coppola have also recognised the unique allure of rosé, and produce their own to sell. It’s high time both men and women enjoy the spoils of winemaking our predecessors indulged in since 4000BC.